Monthly Archives: June 2009

The Art of the Start

I have recently read Guy Kawasaki’s excellent book, “The Art of the Start” recommended by my CMU professor Tony Wasserman. It is an easy, insightful and a fun read, enough to keep my UA 888 Beijing-San Francisco commute enjoyable despite sitting in economy (plus).
The book contains battle-tested advice and it covers entrepreneurship in both startup and large corporate settings. My favorite part of the book is when Kawasaki talks about why it is important to strive to be a mensch despite business pressures. There comes a time when one’s integrity is put to a test, and Guy articulates very well the responsibilities of an entrepreneur and a manager that cannot be compromised.